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More and better Sales

Would you like to sell more and better?

It is clear that the world of sales is transforming. For example, now 74% of buyers carry out more than half of their online search before buying in person.

This shows that companies, both in the B2C and B2B environments, have to adapt to attract a new buyer profile. They must find a way to meet the needs of the modern buyer, with imagination, flexibility and, inevitably, by making use of new technologies.

On the Catalog Player blog you will find information about the latest trends in the world of B2B sales and how you can apply Sales Enablement strategies to achieve more and better sales.

How can you be prepared for the changes shaking up B2B? How can digital tools improve the customer experience? How can the sales team close more sales?

Here you can find the answer to these questions and keep up to date with what is happening in Sales Enablement.

Get more out of the company's management tools

14 October 2021

Nowadays the vast majority of companies have some kind of standard ERP (Enterprise Resource Planning) system, often in combination with some CMS, CRM or other system. Data analysis is increasingly important to ensure business success and the acquisition of tools

How is the commercial visit being transformed?

22 September 2021

The commercial world has been transformed and adapting to the new digital context is essential for the progression and even the survival of many companies. Digital trends and the revolution in online shopping have already reached B2B ecosystems. However, historically the marketing of products and services

Digitalised and connected marketing: the key to success in businesses

16 September 2021

Gartner highlights the role of the new marketing in driving connections at different levels within companies. Carlos Guerrero, senior director at Gartner, stated during the Gartner Marketing Symposium 2021 that “it is time for marketing leaders to take on their role of serving the creation of vital connections

How can your sales team close more sales?

7 September 2021

It is clear that the world of sales has changed. The digitalisation of processes and the expansion of online sales are here to stay and have transformed commercial practices. Nowadays, in order to sell effectively to the hybrid consumer, a team is necessary

CRM vs Sales Enablement: what is the difference and which should you use?

3 September 2021

Although every company is unique and every business has its own objectives, there are needs that most companies share. Currently, digital transformation is the key to meeting these needs in the most effective way. Do solutions such as CRM and Sales Enablement sound familiar? Do you know the difference between the two

Five ideas to give your sales force a boost in summer

1 August 2021

The basic aim of a holiday is to recover physically and psychologically from the working period. The personal and emotional benefits of holidays are clear, but in many companies they are periods that cause concern. And at a business level we cannot forget some risks of this period.

How to correctly manage the entire commercial cycle

19 July 2021

Knowing the sales cycle perfectly is essential in order to define a good sales strategy and convert potential customers (or “leads”) into real customers, especially in a context as competitive as the current one. So how can you make the most of your business's sales cycle

Have you considered expanding your B2B business to B2C?

12 July 2021

Have you thought about how you could benefit from expanding your business's potential market? The difference that separates B2B from B2C businesses had always been very clear: the audience they target. While B2B (business to business) refers to companies that offer

How can I better control what happens during a B2B visit?

6 July 2021

Would you consider creating a website and not looking at its analytics? How many visits it has, how long they stay on the page… Not doing so seems totally counterproductive, especially considering that there are many effective tools for this. However, when it comes to B2B sales, often they are not collected

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PRODUCTS

THE CORE OF OUR PLATFORM

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CONTENT HUB

Streamline the sales process with the intelligent management platform for commercial and corporate content.

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CAITIUM SALES ASSISTANT

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Connect your ERP with your WhatsApp Business Platform.

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Manage and track your opportunities and potential customers from your mobile.

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PromoBuilder

Create dynamic promotional brochures with a visual editor, synchronised with your ERP.

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