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More and better Sales

Would you like to sell more and better?

It is clear that the world of sales is transforming. For example, now 74% of buyers carry out more than half of their online search before buying in person.

This shows that companies, both in the B2C and B2B environments, have to adapt to attract a new buyer profile. They must find a way to meet the needs of the modern buyer, with imagination, flexibility and, inevitably, by making use of new technologies.

On the Catalog Player blog you will find information about the latest trends in the world of B2B sales and how you can apply Sales Enablement strategies to achieve more and better sales.

How can you be prepared for the changes shaking up B2B? How can digital tools improve the customer experience? How can the sales team close more sales?

Here you can find the answer to these questions and keep up to date with what is happening in Sales Enablement.

The sales funnel: what it is and its different stages

18 January 2024

The concept of a sales funnel is one of those concepts that are frequently heard in the commercial sphere. So much so that it is easy for us to have an abstract idea of what it is, without stopping to analyse what it exactly is and how it can help us. What is a funnel

Top 5 sales trends in 2024

4 January 2024

What is your strategy this year? We present some sales trends to face success in 2024 The start of the year is a good time to set objectives, as we have the feeling of closing a stage and feel special motivation to face new challenges. But today, instead

8 sales indicators to close the year in the best possible way

23 November 2023

Maximising business success: the key indicators about your sales As we approach the end of the year, it is crucial that B2B companies reflect on their performance and establish strategies for the coming year. Indicators are a fundamental aspect in the review and analysis of sales.

Sales software (also) transforms your marketing team

21 September 2023

What advantages does sales software offer the marketing department? When we talk about sales software, we immediately think of the optimisation it offers for sales reps: access to the catalogue from digital devices, easy management of the customer portfolio, calendar planning and

This is how data analysis can transform your sales

31 August 2023

Data analysis to improve sales performance In today's digital era, companies are flooded by an avalanche of data generated daily. Although it is common for data not to be used and even to saturate the company's administration, the

5 clear and achievable goals for your sales

24 August 2023

What objectives to set for next year? During the summer months, it is possible that a good part of the staff, management and also the clientele have been away on holiday. Therefore, September is usually an ideal month to set new commercial objectives to be met and establish a plan to

Unlock success: digital tools are the key

16 August 2023

5 ways in which digital tools can improve your sales Traditionally, companies in the B2B sector have been able to operate with a much more stable client portfolio than B2C businesses. However, in the current sales context they face an unprecedented challenge. With a commercial landscape

6 pre-holiday actions to come back fully recharged

31 July 2023

How can you ensure that your team returns from holiday with more energy than ever? Are you worried about how the holiday period might affect your company's results? Although it is a normal concern, it is essential that the entire workforce of any organisation can enjoy a period of rest of

6 ways to capture more leads and increase the conversion rate

12 July 2023

In today's highly competitive business world, generating quality leads and converting them into customers is essential for the success of any business. This is where Sales Enablement comes into play. Sales Enablement refers to the training, tools and resources provided to teams

4 advantages of ChatGPT for sales

5 May 2023

ChatGPT: what it is and how it affects productivity Since its appearance, ChatGPT has been a topic of conversation for its great ability to quickly generate elaborate texts based on the information it finds on the web, in a far more convincing way than other previous bots. ChatGPT has also arrived

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