Strange as it may seem, there are still companies that have not correctly digitalised their sales processes. And the problem is that many of them are not aware that their sales team is not properly digitalised and of the burden this causes them.
Logically, all companies with sales teams have computers, mobile phones and most also have a website or even an ERP. But the digitalisation of the sales process has many other facets. And if these are not known, it happens that many companies have not detected the possible improvements they could obtain with a solution that integrates communication and sales, such as a Sales Enablement platform.
Let's go over some of the phrases that those who later became satisfied customers told us:
“It doesn't take that long to transfer sales when you get to the office”.
False. Not being able to automatically close sales on the move is a waste of time, and in all companies time is money. If the salesperson leaves the visit with the order sent directly to the ERP, time is saved (their own and that of the administration team), possible mistakes are avoided, the customer's perception of our company is improved and the entire delivery process is streamlined. It's all benefits.
“I don't need it, our communication is based on the human factor”.
No problem. You can take advantage of everything technology offers you to further fine-tune your sales team's potential. We recently talked about Sales Readiness, that is, all the potential that the salesperson must deploy when face to face with the customer or prospect. A salesperson with potential will appreciate having the best tools at their disposal.
“I have a very limited offer with not too many variations”.
It may be true. Maybe you sell two products, but there are many variables you can modify without having to reprint catalogues again. Prices, descriptions, photographs, documents, videos… Because a mobile sales platform is much more than a PDF catalogue.
“I have an expensive product that doesn't require mobile selling”.
There are large companies that consider that since they don't have to close the sale on the same visit, they don't need sales software. On the contrary. We have many experiences of the revolution that a Sales Enablement platform has caused in companies of this type. The “simple” fact of having the entire sales pitch available to the salesperson, well organised and always up to date, is a competitive advantage that cannot be wasted.
“Digitalising the process is too expensive”.
Accumulated experience and industry studies show us that the ROI is always positive. That is, on average, for every €1 you invest in a good product to digitalise your sales processes, it brings you more than €5 in return. In other words, if you don't invest, you are wasting a possible improvement in your sales teams, which would be more empowered and better prepared to close your deals more effectively.
