CatalogPlayer has a new connector. This is a connector that allows the complete integration of our platform with the PIM SalesLayer.

The PIM Sales Layer

Sales Layer is a PIM, a name that comes from the English acronym for Product Information Manager. The main purpose of Sales Layer is to centralise the data of all the products that a company or sector has. In other words, Sales Layer is the way to forget about spreadsheets and be able to easily edit and share information about products.

From a more technical point of view, this PIM allows extracting, sorting and propagating data to and from different channels. Consequently, this solution is a good way to have a more functional and better classified product catalogue, which also allows updating, enriching and translating this information more easily.

Now then, what does its integration with the CatalogPlayer platform involve?

Integration between CatalogPlayer and SalesLayer

The connection of CatalogPlayer with Sales Layer means that all the product and catalogue information from the PIM is displayed on the CatalogPlayer platform. Thus, salespeople can easily access this information through their tablets and show it to the customer in the commercial actions on the move.

Thus, for example, if a company already has Sales Layer, the connector greatly facilitates the implementation of the CatalogPlayer platform. The platform takes advantage of all the commercial information that is already organised by the PIM and optimises its management. In this way, the company saves having to dump or digitise large amounts of product data.

With this integration, CatalogPlayer becomes a B2B-oriented output for salespeople and customers. The CatalogPlayer platform adds an additional layer of sales logic to the PIM, so that all the information available in Sales Layer is used much more.

That is, while the PIM allows better organisation of product data, the integration with CatalogPlayer uses this data to extract valuable statistics and thus optimise sales. 

At the same time, CatalogPlayer also has integrations with some of the main ERPs, such as Sage 200 y SAP Business One. In this way, through CatalogPlayer you can achieve an integrated network of ERP and PIM, achieving a bidirectional connection.

• This means, for example, that the PIM products and the ERP stock information can be consulted on the platform and, at the same time, the orders placed are automatically sent to the ERP.

The result of this is more agile management of all the information. It is in this way that with the CatalogPlayer platform you will have a greater control of all the augmented sales cycle, from the preparation of commercial actions to the extraction of final metrics. In addition, you will have key information, which is often ignored: what happens during the sales visit.

At the same time, this will allow you to offer the customer an improved shopping experience, enriched with all the information managed from a single place and constantly updated.

CatalogPlayer partner programme

All of this, moreover, facilitated by the network of partners integrators of CatalogPlayer, who will help you throughout the process of integration and development.

You can consult our partner programme here and the list of distributors and consultants in our network, which never stops growing. And if you are interested in working and growing with us, you can request more information about the programme and we will get in touch with you.

Through trust and teamwork, we can help you achieve and enhance new business opportunities. Grow with your current customers and open up to new market shares by offering a new sales solution.