Currently the vast majority of companies work with some standard ERP system on the market, and in medium and large companies they tend to combine it with the use of some CRM system. A need that has come to stay also in many SMEs.

If you work with an ERP or CRM you will surely already know what the big difference is between the ERP (Enterprise Resource Planning) and the CRM (Customer Relationship Manager). Simplifying a lot, while the ERP focuses on the internal management of the company and its resources, the CRM places the emphasis on the relationship with customers.

We are aware that solutions have greater potential to the extent that they are connected to each other. And it is that both the company management and the end user of the solutions tend to need data that may be managed in different tools. That is why we work to integrate systems and thus facilitate the centralisation and handling of information through effective management of the single data.

A standard connector for a tailor-made solution

At CatalogPlayer we have developed standardised connectors for the main systems on the market. In this way, the flow of data between your ERP/CRM and Catalog Player allows you to make the most of the advantages and opportunities for improvement that a Sales Enablement and Intelligent Selling platform like ours can bring you.

Some of the most popular ERP / CRM systems with which we are already connected are SAP, MICROSOFT DYNAMICS, SAP BUSINESS ONE o SALESFORCE. This allows greater ease in the implementation and start-up of the project, being much more economical, robust and solid.

Let's see and review which systems we are connected to:

SAP BUSINESS ONE: It is the leading ERP solution worldwide for small and medium-sized companies, accessible and easy to use. It includes modules for sales, inventory management, CRM, finance, analysis, reports and much more. It is a very complete solution that in many cases is customised for each industry. It stands out in the automotive, consumer, food and beverage sectors.

SAP ERP: It is SAP's solution aimed at large companies with much more complex business processes. It is the most widely used enterprise resource planning (ERP) system worldwide. SAP has other systems within its Business Suite, such as customer management systems (SAP CRM) or those dedicated to human resources management (SAP HCM).

SAGE 200: An intelligent technological solution, exclusively focused on comprehensive business management that adapts to companies of all sizes, offering a 360º view of the business. For companies that need a standard and up-to-date solution, but at the same time flexible, that allows them to grow effectively, thanks to its modular offering.

SAGE X3: It is a next-generation business management solution designed to improve the organisation's agility and enable your company to grow faster. Sage Business Cloud X3 is an ERP software that perfectly adapts to the needs of medium and large companies. With simpler, faster and more flexible financial, production and supply chain management.

MICROSOFT DYNAMICS 365: It is a powerful, flexible and trusted product, easy to use and with intuitive navigation. It is used by some of the largest companies in the world, which does not prevent it from also being suitable for smaller companies. It includes several product packages according to your needs, in areas such as marketing, sales, operations, finance, human resources and customer service.

SALESFORCE: It is the number 1 CRM platform in the world, its solutions are suitable for SMEs and also for large corporations. A tool to manage your interactions with customers throughout the entire process. It is a customer relationship manager, providing all departments of a company (including sales, commerce, marketing and service) with a holistic and shared view of its customers.

SAP CRM: It is the part of the SAP business suite that helps the company stay connected with its customers. It can implement customised business processes, integrate with other SAP and external systems, help achieve CRM strategies. In this way, the organisation can meet customer expectations with the types of services and products they really need.

At At CatalogPlayer we prioritise connectivity between our tools and any software that can add value to the communication and sales process. This is why we additionally have a complete API (integration web services) to be able to connect systems of any type and integrate processes that improve the productivity and profitability of all the tools installed in your company.